Archive for April, 2009
The latest generation of iPhones and mobile phones offer screen sizes and functionality that now makes mobile commerce a viable channel for multi-channel retailers. We have taken a major step into this mobile commerce world with our new ‘iDeal A Day’ iPhone application.
Essentially ‘iDeal A Day’ sells one item per offer until it is sold out or until the deal is replaced. The deal is presented to the iPhone user and with a few simple taps the purchase is made. On the checkout page ‘iDeal A Day’ confirms the order plus gives customers a sneak peak of the following deal, ahead of other bargain hunters!
The application can be branded to each particular retailer and lets online stores easily establish their mobile presence using their existing web assets. The ‘iDeal A Day’ concept reflects just one implementation of a promotion type and can be customised to suit the individual retailers’ offers.
Take a look at a short demo of ‘iDeal A Day’ on the iPhone here: iDeal A Day iPhone Application Demo